I just started reading the 21 Tactics to Increase Blog Traffic from The Moz Top Ten and came accross this funny infographic...
http://i.imgur.com/PHmF5.jpg
Am I chin strap or a neck beard? I'm claiming mildly trustworthy as opposed to threatening!
Brainstorming, informing, thinking out-loud, planning, testing, growing, asking, answering, random thoughts, employee stuff, pictures, videos, good ideas, notes, thoughts, links, references and maybe even a few jokes...
Wednesday, January 25, 2012
Friday, January 20, 2012
Wednesday, January 11, 2012
Thursday, January 5, 2012
How SEO and Social are Becoming One
This entire post is worth reading:
Prediction #8: Google Will Make it Very Hard to Do Great SEO Without Using Google+
Google's just started to add Google+ brand pages in search results, They're leveraging Google profiles for rel=author tags. They've made Google+ circles and +1s visible in SERPs. In 2012, I think this pattern becomes a concerted effort by Google to tie promotional efforts in organic results to the Google+ login/verification system. This will not only encourage/force usage of their social network, but give them a much greater ability to tie social, ranking and visibility signals together (and probably fight spam + manipulation, too).
The positive for marketers is that closer integration with the social platform will reward those who can successfully manage both SEO and social media marketing. It's also (hopefully) going to be a boon for white hat tactics that help build brand signals while reducing the effectiveness of exploits that manipulate (like exact match domains or anchor text link spam). The negative is that Google's probably going to get even more data about ALL of our online behaviors, making themselves an even more overreaching and powerful force on the web than they are today. We just have to hope they'll also become more benign, though more power rarely leads to less corruption.
GOOD NEWS for Eminent SEO + Eminent Social Media...
We have already seen the power of a marketing approach that incorporates BOTH SEO/SEM and Social Media. We see companies and individual marketers who do one or the other, but the key is to understand how they work together and be expert at executing them both from a holistic marketing approach.
Looking forward to even more with social media this year and improved Google + pages for businesses.
Bring it on!
8 Predictions for SEO in 2012
But what I really wanted to comment on was the following:Prediction #2: SEO Without Social Media Will Become a Relic of the Past
Already, we're seeing SEO and social media marketing become intrinsically intertwined, but in 2012, I believe we'll see SEO without social fade, just as SEO without link building did from 1999-2000. It's not just that social signals are making their way into the ranking algorithms (in both direct and indirect ways), but also that social is becoming the dominant method of both sharing and discovery for web users. The link graph will remain useful for years to come, but the social "sharegraph" is chipping away at its ability to illustrate what's new, interesting, useful, relevant and high quality. This trend could well be part of what finally weakens the title of SEO (though I think the practice/tactic will remain strong) and forces those of us who've used that name to describe our profession for over a decade to migrate to something broader.Prediction #8: Google Will Make it Very Hard to Do Great SEO Without Using Google+
Google's just started to add Google+ brand pages in search results, They're leveraging Google profiles for rel=author tags. They've made Google+ circles and +1s visible in SERPs. In 2012, I think this pattern becomes a concerted effort by Google to tie promotional efforts in organic results to the Google+ login/verification system. This will not only encourage/force usage of their social network, but give them a much greater ability to tie social, ranking and visibility signals together (and probably fight spam + manipulation, too).
The positive for marketers is that closer integration with the social platform will reward those who can successfully manage both SEO and social media marketing. It's also (hopefully) going to be a boon for white hat tactics that help build brand signals while reducing the effectiveness of exploits that manipulate (like exact match domains or anchor text link spam). The negative is that Google's probably going to get even more data about ALL of our online behaviors, making themselves an even more overreaching and powerful force on the web than they are today. We just have to hope they'll also become more benign, though more power rarely leads to less corruption.
GOOD NEWS for Eminent SEO + Eminent Social Media...
We have already seen the power of a marketing approach that incorporates BOTH SEO/SEM and Social Media. We see companies and individual marketers who do one or the other, but the key is to understand how they work together and be expert at executing them both from a holistic marketing approach.
Looking forward to even more with social media this year and improved Google + pages for businesses.
Bring it on!
Monday, January 2, 2012
Thank You: Kirstin Douglas
Today we launched a client website. This project is a huge feat! We fulfilled:
Logo Design
Branding Package
Twitter Design and Installation
Facebook Design Package - Custom Welcome and Reveal
Banner Ad Design
Website Design
Website Development
Product Images
Content
On-page SEO
Shopping Cart Development and Customization
WordPress Plugins
Social Media Development, Management and Website Integration
Blog Installation
Social Sharing
Form Integration
Link Building
On-going Marketing and Webmaster Retainer Work
I just wanted to say a HUGE thank you to the whole team for all of your work, but an EXTRA BIG thank you to Kirstin Douglas who went above and beyond to get this project done.
Logo Design
Branding Package
Twitter Design and Installation
Facebook Design Package - Custom Welcome and Reveal
Banner Ad Design
Website Design
Website Development
Product Images
Content
On-page SEO
Shopping Cart Development and Customization
WordPress Plugins
Social Media Development, Management and Website Integration
Blog Installation
Social Sharing
Form Integration
Link Building
On-going Marketing and Webmaster Retainer Work
I just wanted to say a HUGE thank you to the whole team for all of your work, but an EXTRA BIG thank you to Kirstin Douglas who went above and beyond to get this project done.
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